Putting the B2C into B2B

The ICE Agency’s Guy Wilcox explains why user experience design is key to B2B customer engagement. When you think of companies with exemplary customer service who do you think of? Amazon, Apple, John Lewis, First Direct? Or maybe a company in the hospitality industry where its vitally important to keep customers both happy and engaged. […]

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Guy Wilcox
Posted: 23rd November 2017

Why Blockchain Will Change the World…

The meteoric rise of Bitcoin has really shaken up the world of finance and banking. The decentralised, digital currency is on the verge of going mainstream but if you’ve yet to come across it, don’t worry, at present the majority of users are early investors, hobbyists and a collection of people that would rather their […]

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Luke Hopkins
Posted: 23rd October 2017

Augmented Reality – Why Apple’s entry to the AR market is better late than never…

Allowing developers to create augmented reality experiences for iPhone and iPad, Apple’s newly launched ARKit is causing quite a stir in the tech world.  But while AR has been lauded as Apple’s latest technology drive, it’s actually been ‘the next big thing’ for several years now, in fact here at The ICE Agency, it’s been […]

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Guy Wilcox
Posted: 23rd September 2017
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